First published on The Curtis & Coulter Podcast
PRECISIONscientia’s Director of KOL Data Solutions, Read Roberts, sits down with Curtis & Coulter and CEO and podcast host Mark Coulter to discuss the emergence of Digital Opinion Leaders in healthcare and how that impacts the future of healthcare post-pandemic.
Here’s what they cover:
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- Why DOL’s are important
- Identifying DOL’s for your brand
- Migration of digital communications
If you’re interested in learning more about Read’s take on DOLs & KOLs, let us know here.